Ortega has worked with lawyers and law firms to achieve their leadership goals in competitive markets around the world for more than 20 years. Her expertise lies in developing and executing leadership strategies, litigation public relations, social media campaigns and corporate branding initiatives, as well as reputation and crisis management on a global scale. She co-founded The International Academy of Financial Crime Litigators, a collaboration of litigation professionals working with the Basel Institute on Governance to expand worldwide access to solutions in economic crime cases.
Nissan Ex-CEO Ghosn Highlights Importance of Reputation Management
In an article written for Law360, Elizabeth Ortega explains how the intriguing case of former Nissan CEO Carlos Ghosn uncovers a lesson for lawyers about how sound communications strategy helps manage a crisis and can, if done correctly, repair a reputation.
When a Strategic Narrative Wins and How to Achieve It
Elizabeth Ortega's article, featured in Legal Business World, examines the importance of defining your narrative at the onset.