Member

Elizabeth Ortega
Elizabeth
Ortega
Founder/Legal Marketing Strategist
ECO Strategic Communications
Miami

Biography

Ortega co-founded The Academy for which she serves as Executive/Marketing Director. She has worked with lawyers and law firms to achieve their leadership goals in competitive markets around the world for more than 20 years. Her expertise lies in developing and executing leadership strategies, litigation public relations, social media campaigns and corporate branding initiatives, as well as reputation and crisis management on a global scale.

She co-founded The International Academy of Financial Crime Litigators with Stéphane Bonifassi and Lincoln Caylor. The Academy is a collaboration of litigation professionals working with the Basel Institute on Governance to expand worldwide access to solutions in economic crime cases.

Fellow content

Wednesday, May 04, 2022

Law Firms Must Prioritize Mental Health In Internal Comms

Elizabeth Ortega raises awareness about mental health by outlining ways to normalize the conversation and how to address inherent stressors in the legal profession.

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Monday, March 28, 2022

How to Avoid Prematurely Publicizing A Case Outcome

Elizabeth Ortega in an article for Law360, explains some best practices to avoid prematurely releasing embargoed information to the public.

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Blogs of Interest

The Academy
Blogs, short articles and series by Fellows of the International Academy of Financial Crime Litigators.

IELR Blog
The official blog of the "International Enforcement Law Reporter," edited by Bruce Zagaris.

Thursday, May 13, 2021

The Academy Celebrates its 3rd Anniversary

Legal Business World published a Q&A featuring Co-Founders, Elizabeth Ortega and Gretta Fenner, Fellow Dorothy Siron, and Professor Jennifer Arlen at NYU, highlighting The Academy’s mission and global impact.

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Wednesday, July 01, 2020

How Lawyers Can Stay Connected Despite Social Distancing

Elizabeth Ortega shares recommendations on how to network during isolation in Legal Business World.

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Thursday, April 02, 2020

How One Communications Strategist Advises How to Cope With a Pandemic

Faced with a global pandemic that necessitates social distancing, Elizabeth Ortega reveals to "Law360" how she's advising clients to use communications strategies to manage through these challenging times. 

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Wednesday, January 22, 2020

Nissan Ex-CEO Ghosn Highlights Importance of Reputation Management

In an article written for "Law360," Elizabeth Ortega explains how the intriguing case of former Nissan CEO Carlos Ghosn uncovers a lesson for lawyers about how sound communications strategy helps manage a crisis and can, if done correctly, repair a reputation.   

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Saturday, September 21, 2019

When a Strategic Narrative Wins and How to Achieve It

Elizabeth Ortega's article, featured in Legal Business World, examines the importance of defining your narrative at the onset. 

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Wednesday, April 10, 2019

The International Academy of Financial Crime Litigators: Q&A with co-founder Elizabeth Ortega

Elizabeth Ortega talks all things The Academy in a Q&A published by The Basel Institute.

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Tuesday, March 26, 2019

Business Development: When Should You Sing a Different Tune?

Elizabeth Ortega explains in her business development article for “Legal Business World” how stepping away from risk-averse tendencies can inspire new approaches to tackling difficult cases the same way a song can transport you to a different time, place or emotional state.  

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Saturday, December 15, 2018

Elizabeth Ortega Explains Difference Between Cleverness, Intelligence

Writing for "Legal Business World," Elizabeth Ortega shows how cleverness can often lead to short-term gain, while emotional intelligence keeps business and positivity moving forward. 

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Thursday, September 27, 2018

Elizabeth Ortega Invites Leaders to ‘Speak Up’

Elizabeth Ortega writes in Legal Business World that leaders who discern when to speak up and when to lie low influence people and drive change.

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